A partnership bringing together Worcestershire County Council and local bus operators is hopping on board as a presenting partner for a major public event.

Connect Worcestershire has joined Peter Rabbit™ in the warrens of Worcester, helping St Richard’s Hospice bring 75 Peter Rabbit™ sculptures – large and small – to city streets and public spaces in summer 2027.

The travel partnership works to make travelling around the county easier, with a focus on creating a more frequent, reliable and integrated transport network that helps people get where they need to.

Its support for the six-mile-long art trail will help people of all ages get out and about while promoting public transport as an attractive and accessible way to travel.

“We’re delighted to be supporting St Richard’s Hospice as a key partner in Peter Rabbit™ in the warrens of Worcester. The trail is a fantastic opportunity to bring communities together, encourage people to explore the county and make lasting memories. Making journeys easier is at the heart of what we do, so it’s wonderful to be part of an event that will encourage residents and visitors to see more of the local area. We can’t wait to see all the Peter Rabbits™ bringing joy – and a little bit of mischief – to Worcestershire.”

— Councillor Tom Wells, Cabinet Member with Responsibility for Transport at Worcestershire County Council

Peter Rabbit™ in the warrens of Worcester builds on three hugely successful hospice-run trails in 2018, 2021 and 2024, which raised £1.2 million combined for local hospice care.

“It’s fantastic to have Connect Worcestershire on board as we work to deliver more art trail magic for local people and visitors alike. With sculptures located across the city, our event gives people a reason to explore the great outdoors, spend time together and discover new places. Having a transport partnership behind us feels like the perfect fit – helping trail-goers make the most of their journeys to and from the warrens of Worcester.”

— Sara Matthews, Business Development Manager, St Richard’s Hospice

Peter Rabbit™ in the warrens of Worcester is supported by Presenting Partners Chapel & Friary Walk, Connect Worcestershire, DRPG, Worcester BID and Worcestershire Ambassadors, and Media Partners the Worcester News and BBC Hereford & Worcester.

The project is also supported by The World of Peter Rabbit™, which is managed by Penguin Ventures, the licensing and consumer products division of Penguin Random House Children’s UK.

To discuss sponsorship opportunities for the Warrens of Worcester, call Sara Matthews, Business Development Manager, on 01905 763963, or email smatthews@strichards.org.uk